AISIN’S New Aftermarket Site

TORRANCE, Calif. – Aisin World Corp. of America (AWA), a division of AISIN Corporation,the fifth largest Tier One automotive supplier in the world, announced the official launch of its new aftermarket website for customers in the Americas.

AISIN Aftermarket is a leading provider of premium original-equipment-quality automotive parts in a number of important categories such as: cooling, engine, drivetrain, body, electronics, chemicals, and fluids. The announcement was made by Larrow Kaufman, AWA Senior Sales Manager, North America Aftermarket.

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“Our new website will serve as AISIN Aftermarket’s primary information resource for all visitors and customers – new and existing,” said Kaufman. “The most important part of what we do is understanding the needs of our customers.

“We listen, we respond. And, as we expand our product line offerings, we understand that corporate support to our existing and prospective customers has never been more important; this new website is just the beginning.”

As the company’s product line continues to grow, so will the need for available information, which will be stored at  Site visitors are able to search part numbers using the Online Parts Catalog and then geographically locate the closest dealers using the AISIN Dealer Locator. The site is designed to offer customers extensive product information and resources with an easy-to-use interface, making it simple and enjoyable to navigate.  

Many exciting programs and features will be added to the website during Phase 2, including a new interface for the Online Parts Catalog and “Getting to Know Us,” a section designed to improve customer relations by focusing on key values and introducing members of the AISIN team.

AISIN’s corporate vision and philosophy, “Inspiring Movement, Creating Tomorrow,”and tagline, “We Touch the Future,” reinforce its commitment to moving forward collectively as a group, employing new technologies to create new mobility products and services that will ensure safety, comfort, and beauty for the environment through clean power.

About AISIN Aftermarket

Based in Torrance, Calif., AISIN Aftermarket (Americas) is a business division of AISIN Group, and provides OE-quality premium parts and components to the automotive Aftermarket, utilizing the engineering expertise, technological competencies, and resources as one of the largest Tier One suppliers in the world.

AISIN Aftermarket offers an extensive line of automotive products in categories such as: cooling, engine, drivetrain, body, electronics, chemicals, and fluids. AISIN Aftermarket is also the exclusive distributor of ADVICS brake and brake-related products.

AISIN brings OE quality to the driveway of millions of consumers through a vast global distribution network as well as warehouse locations in California and Tennessee to service North America (Canada and USA), as well as AISIN Sales Latin America in Panama.


Mike Geylin
Mike Geylin

Mike Geylin is the Editor-in-Chief at Hagman Media. Geylin has been in automotive communications for five decades working in all aspects of the industry from OEM to supplier to motorsports as well as reporting for both newspapers and magazines on the industry.