Motorsports Expansion for MEYLE in 2021

Sign up for our weekly email to stay on top of the latest news and insights!

Source: MEYLE announcement

HAMBURG, Germany — MEYLE, the Hamburg-based spare parts manufacturer, is expanding its motorsports sponsorships for the 2021 racing season.

Once again, MEYLE engineers are ready to transfer their know-how from the racetrack to in-house parts development. MEYLE’s commitment to motorsport has a long tradition: MEYLE engineers combine their daily development work with their passion for motorsport. With every kilometer they cover on the racetrack, they collect valuable data and knowledge for the further development and optimization of products, making everyday work more efficient and easier for independent workshops and their employees.

Related post:
MEYLE, T3 Motorsport to Start a Sim Racing Series

A long tradition of motorsports enthusiasm

The connection of spare parts manufacturer MEYLE to motorsport has a long tradition. The company’s founder Wulf Gaertner was already an enthusiastic racing driver and laid the foundation for a flourishing export trade in 1958 by importing high-quality spare parts for his racing car from Germany.

This is another reason why racing and partnerships with talented racing drivers remain an important part of the company’s commitment.

Motorsport plays a central role in the Hamburg-based manufacturer’s product development, particularly as a testing ground under real-life conditions. Whether in truck racing, sprinting or endurance racing, MEYLE is active wherever vehicles and vehicle parts have to withstand the highest strains.

First MEYLE-branded car in the ADAC GT Masters

As last year, MEYLE will continue and expand its cooperation with the Dresden-based Team T3 Motorsport in the ADAC GT Masters this season. For the first time, MEYLE will not only support the team as a technical cooperation partner, but also as the main sponsor for one of its T3 race cars: a Lamborghini Huracán GT3 Evo.  

MEYLE continues to focus on promoting young talent

The topic of promoting young talent continues to define the partnership between MEYLE and T3 Motorsport: Up-and-coming drivers Max Paul and Hugo Sasse will race the MEYLE Lamborghini in the German GT Championship.

While Paul, known as one of the most successful German kart drivers, has already made a name for himself, this year the young Sasse, at 16 one of the youngest on the circuit, will start for MEYLE at his side.

Sign up for our weekly email to stay on top of the latest news and insights!

The entire announcement can be viewed by clicking HERE.

Mike Geylin
Mike Geylin

Mike Geylin is the Editor-in-Chief at Hagman Media. Geylin has been in automotive communications for five decades working in all aspects of the industry from OEM to supplier to motorsports as well as reporting for both newspapers and magazines on the industry.