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TERREPOWER, formerly known as BBB Industries, LLC, a global leader in sustainable manufacturing for the automotive and industrial sectors, has announced the appointment of Michael Boe as the new President of its Europe business unit. Effective May 1, 2025, Boe will oversee the company’s operations across Europe from his base in Zug, Switzerland.
Key Highlights
- Michael Boe appointed President of TERREPOWER Europe
- Effective date: May 1, 2025
- Based in Zug, Switzerland
- Boe has over 30 years of experience in the automotive aftermarket
- Previously worked at BorgWarner and Meritor
- TERREPOWER focuses on sustainable manufacturing and circular economy
Duncan Gillis, Chief Executive Officer of TERREPOWER, shared his confidence in Boe’s leadership: “Michael’s deep expertise in the automotive aftermarket and proven leadership across complex global operations make him the ideal leader to guide our Europe business into its next phase of growth. We’re excited to have him on board as we position our Europe business for long-term success.”
Boe brings a wealth of experience to his new role. With over 30 years in the automotive aftermarket, he most recently served as Vice President & General Manager, Global Aftermarket at BorgWarner Emission, Thermal & Turbo Systems. There, he managed operations across multiple continents and led a global remanufacturing network. Before that, Boe held senior roles at Meritor, including Managing Director of the Commercial Vehicle Aftermarket business in EMEA and Sales Director for EMEA, where he boosted profitability and efficiency.
Boe expressed his enthusiasm: “I’m excited to join TERREPOWER at such a pivotal time in its evolution. The company’s commitment to innovation and sustainability, paired with its global growth strategy, makes this an incredible opportunity. I look forward to working with the talented team in Europe to build on the strong foundation already in place.”
Founded in 1987, TERREPOWER has grown into a global leader in sustainable manufacturing. It provides high-quality, reliable products to the automotive and industrial markets, with operations in North America and Europe. The company is dedicated to advancing the circular economy by extending product lifecycles and sustainably producing repair parts.
For more details, visit www.terrepower.com.
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