Source: Bendix announcement
ELYRIA, Ohio – Attending in-person technology demonstrations may be an industry standard, but the reality of the coronavirus pandemic calls for an entirely new format when it comes to event-based demos. And Bendix is delivering.
This year, with live, on-site product demonstrations temporarily halted, Bendix is redefining the ride-and-drive demo experience: On Thursday, Sept. 24, the company will host two live-action demos – the Bendix Virtual Trucking Demo and the Bendix Virtual School Bus Demo – each a livestreamed event broadcast via satellite.
Like a traditional demonstration, the virtual demos will give fleets, owner-operators, drivers, dealers, school bus officials, and other industry professionals a firsthand, live view of advanced safety systems in action, but from the comfort and safety of a virtual setting.
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Showcasing Safety Technologies in a Whole New Setting
The virtual demos – generating from Northeast Ohio, near the company’s Elyria headquarters – will showcase a full range of the company’s integrated safety solutions for tractor-trailers and school buses, while giving participants a close-up look at how the technologies work in everyday situations.
Attendees will experience in-the-passenger-seat and on-track views of real-time maneuvers, as the production will employ multiple camera angles, split screens, and replays.
While a departure from Bendix’s 15 consecutive years of popular ride-and-drive demos – currently paused because of the pandemic – the two virtual events will provide many of the same benefits in an all-new experience.
“2020 has been an unconventional year that requires unconventional thinking. At Bendix, we’re driven to create the best solutions, so even though we can’t host traditional demos at the moment, we still want to provide a firsthand, inside look at what our technologies can do for fleets, drivers, and others across our industry,” said Nicole Oreskovic, Bendix vice president – marketing, product planning, and sales operations. “We’ve planned the Bendix virtual demos to do this and more.
“These unique live-action events will showcase all of our newest safety technologies as they’re installed on tractor-trailers and school buses, so industry professionals can learn how they perform in real-world situations and understand their return on investment. For further insight, participants can join in view polls, live chat with Bendix specialists, and ask questions in real time.”
The two events taking place on the Sept. 24 – the Bendix Virtual Trucking Demo and the Bendix Virtual School Bus Demo – are the company’s latest in a long-standing line of demonstrations designed to help the industry experience the newest safety technologies. Since 2014, the Bendix demo team has traveled regularly to destinations around the U.S. and Canada, conducting some 400 demos for almost 7,000 participants.
By hosting the livestreamed demos, Bendix will provide an alternative to those events to help fleets see the technologies perform live while meeting the industry’s need to work remotely.
The remainder of the announcement can be viewed on the Bendix homepage by clicking HERE.
