Continental ATE Pads for Great European Coverage

Source: Continental

ALLENTOWN, Penn.– Continental, a global supplier of brake systems and components, offers a line of ATE Original Brake Pads that delivers coverage for more than 88 percent of European makes and models.

The pads are formulated to original equipment friction specifications and manufactured and tested to meet or exceed OE manufacturers standards.

To ensure that the pads deliver the ideal braking solution for specific vehicle applications, ATE engineers utilize over 150 different friction formulations. ATE Original Brake Pads are designed to deliver exceptional braking performance with smooth and quiet operation. The pads provide full braking power instantly without fade, squeal, or judder.

ATE Original Brake Pads are engineered for low heat transmission to prevent pedal failure and are equipped with underlayers and noise damping sheets to minimize noise and provide a smooth operation.

Dan Caciolo, Head of Product Management for Continental Independent Aftermarket Powertrain & Brake Systems, notes, “ATE Original Brake Pads are rigorously tested to not only meet OE manufacturers, but also exceed our own even more stringent safety and performance requirements.”

ATE ( is an aftermarket brand of Continental Corporation, one of the world’s leading brake system manufacturers and suppliers. From the introduction of the first hydraulic brake system in 1926 to the development of the first antilock braking system prototype in 1967, the ATE brand has a rich history of innovation and experience in the design and production of advanced brake system technologies.

Continental Commercial Vehicles & Aftermarket is a leading aftermarket supplier of OE-engineered parts for HVAC and engine cooling, door systems, tire pressure monitoring systems, engine management, fuel systems and instrumentation, as well as automotive diagnostic systems, premium wiper blades, and brake system parts and fluid. Continental develops pioneering technologies and services for sustainable and connected mobility of people and their goods. Founded in 1871, the technology company offers safe, efficient, intelligent, and affordable solutions for vehicles, machines, traffic, and transportation. In 2018, Continental generated preliminary sales of around €44.4 billion and currently employs more than 244,000 people in 60 countries and markets.

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