Source: PFC Brakes announcement

CLOVER, S.C. — PFC Brakes has once again teamed up with Charlotte, N.C. web development firm CC communications to completely reimagine, redesign, and launch the all-new pfcbrakes.com.   

“Together with the PFC marketing team we are excited about our ongoing relationship of 6+ years and the launch of a new open source, mobile-friendly website,” said Richard Flynn, Senior Account Manager, CC Communications. “Our focus will continue to be an extraordinary digital experience for website visitors who are searching for the best braking products that PFC has to offer.”

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The new PFC Brakes site will enable users to find products quickly and efficiently by market segment on any device. A re-tooled Serve Duty parts finder, a new dealer locator and a mobile first design are just a few of the new features that complement the clean and simple design.

“As our U.S. business has evolved over the past few years, it’s imperative that our website reflects those same changes,” said Adam Keiser, PFC Brakes, Director of Marketing. “The new website makes it very clear to the consumer, if you need Severe Duty or Motorsports brakes… you’re in the right place.,” 

Since the sites last iteration (2017), PFC Brakes has shifted away from the highly commoditized passenger car market and has become laser-focused on its Severe Duty and Motorsports product lines.  From school buses to Super Late Models, PFC produces some of the best American Made friction on the market today.     

The new www.pfcbrakes.com will be updated on a regular basis, making it a one-stop shop for all PFC brakes content, product information and news.

About PFC Brakes

Headquartered in Clover, S.C., PFC Brakes has been producing automotive friction products since 1984. Its PFC CarbonMetallic® brake pads exceed all environmental requirements by being 100 percent copper compliant and contain no asbestos, chromium, lead, mercury, cadmium, antimony, as well as no cancer-causing ceramic fibers.