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Brembo is presenting its complete range of replacement braking solutions at Automechanika Birmingham 2025, demonstrating its continuous development of innovative products for the evolving automotive landscape. The company’s strategy focuses on anticipating customer needs to deliver superior performance, offering tailored braking solutions for every driver and vehicle, from original parts to top-performance products for both four-wheeled and two-wheeled vehicles.
Key Highlights:
- Brembo is displaying its entire aftermarket product lineup at Automechanika Birmingham 2025.
- The range is segmented into five distinct product families to meet specific customer and vehicle needs.
- Offerings cater to cars, LCVs, trucks, and motorbikes.
- The new Bremboparts App now includes motorcycle products and helps locate dealers.
Brembo has organized its aftermarket offerings into five product families to simplify customer choice based on specific needs and market positioning.
The Brembo Essential line is designed as an entry point for aftermarket replacement components. It incorporates Brembo’s technical content and quality standards, including products like brake drums, shoes, hydraulic components, and remanufactured calipers.
For consumers seeking the best fit for their car, LCV, truck, or motorbike, Brembo Prime serves as the premium line. This range is engineered to meet vehicle specifications and enhance their characteristics through high technical and quality standards, featuring brake discs, brake pads, calipers, brake fluid, and additional brake accessories.
The Brembo Beyond family addresses the needs of new mobility vehicles with a focus on sustainability. It includes the Brembo Beyond Greenance Kit, which offers Euro 7-compliant braking solutions that reduce PM10 and PM2.5 emissions by 80% and can lead to savings on the total cost of vehicle ownership without compromising performance. Also within this family is the Brembo Beyond EV Kit, specifically for electric and plug-in hybrid vehicles, providing specially coated discs and innovative brake pads that are quieter and corrosion-resistant for over 100,000 km.
Passionate drivers of cars and motorbikes looking for customization and Brembo’s renowned quality, reliability, and performance can turn to Brembo Xtra. Considered the “cool line” of the aftermarket segment, Xtra includes drilled and slotted brake discs, high-friction pads, colored aluminum calipers, and an advanced brake fluid. The Brembo Sport brake disc has recently joined this family.
Finally, Brembo Upgrade offers enthusiasts performance, style, and passion derived from Brembo’s extensive racetrack experience. This range allows for vehicle upgrades to improve style, performance, and reliability for both road use and track days. It features Brembo Gran Turismo (GT) systems (calipers, pads, discs, brackets, hoses, and hardware) and the Brembo Pista Kit (racing calipers, discs, brackets, hoses, and hardware) designed specifically for racetrack use. Furthermore, Brembo Carbon Ceramic Material (CCM) brake discs, standard or optional on leading supercars, are now available as aftermarket spare parts.
All products in Brembo’s aftermarket range can be explored through the new Bremboparts App, which now also supports motorcycle products and allows users to register and find their nearest dealer via a map feature. This comprehensive approach aims to support customers in making informed choices that meet the diverse requirements of the continually evolving automotive aftermarket.
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