JAP Group, Randon Implementos Partner in Kenya

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Source: Randon Implementos announcement

CAXIAS DO SUL, Brazil – Randon Implementos signed a strategic partnership with JAP Africa, a subsidiary of Portuguese conglomerate JAP, for the implementation of a CKD (Completely Knocked Down) assembly unit in Kenya. In the Kenyan market, this new partnership will include the assembly of semi-trailers.

The platform and Tipper sets are shipped from Brazil in order to be assembled and commercialized locally. The company’s expectation is for continuous growth in terms of market share in the next few years, reaching neighboring countries such as Tanzania and Uganda.

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“Our operation in Kenya is important to the company and is recognized by our customers,” said Sandro Trentin, general director of Randon Implementos. “East Africa is expanding rapidly as a whole, and we seek to maintain a leading role in this region with consolidated strategic partnerships.”

With a history spanning more than 100 years, Grupo JAP started its internationalization process in 2010 in Angola; it is now present in Uganda, Tanzania and Kenya, and developed its CKD assembly project in Kenya in 2019.

“This is a strategic partnership for Grupo JAP’s project in Africa, meeting the needs expressed by this market and our customers for quality products and services in this segment,” forecasted Diogo Pinto, Vice President of Grupo JAP. “Randon Implementos brings not only products that are highly adaptable to the difficult conditions of the territory as well as recognized as premium products by the African market, but also a level professionalism and easy dialog with its teams, all of which has made this partnership possible. Together, we aim to lead the market in the near future.”

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During June the first of a series of product deliveries were made. Randon Implementos, a Randon Company which includes Fras-le, has been operating in Kenya for 17 years now, exporting approximately 3,000 products during this time.

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