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Textar, a leading premium brake brand under TMD Friction, has launched the Textar Virtual Academy, a cutting-edge e-learning platform for automotive professionals. Designed to address the skills gap in the automotive aftermarket, the platform delivers comprehensive brake training resources, technical insights, and industry updates. Ahead of its official launch, a pre-launch campaign titled “Best in Braking” offers the first 500 registrants exclusive free access and a chance to win prizes by completing training modules.
Key Highlights
- Pre-launch Campaign: The first 500 users get free access and compete for prizes.
- Interactive Learning: Over 14 hours of virtual training, including videos, animations, and tutorials, available in five languages.
- Certification: Participants earn training certificates upon course completion.
- Industry Focus: Covers key topics like regenerative braking systems for hybrid and EVs.
- Global Availability: Launching in the U.S., Mexico, and Europe, with plans to expand further.
A New Era of Automotive Training
The Textar Virtual Academy represents TMD Friction’s commitment to bridging the skills gap in the automotive industry. The platform delivers intuitive, manufacturer-level expertise through engaging tutorials and interactive content. Designed for all experience levels—from apprentices to seasoned professionals—the Academy offers accessible learning on any device. Participants gain skills in brake replacement, fitment, and servicing, alongside advanced knowledge on emerging technologies like regenerative braking systems.
Scott Irwin, Head of Technical Training at TMD Friction, emphasized the importance of upskilling:
“With vehicle advancements and industry updates, it is important technicians keep up to date with the developments in brakes. Both garages and their customers will benefit from fewer returns as a result of following best practices.”
Convenience and Savings for Professionals
The Academy’s online format allows users to save time and money while acquiring essential skills. Scott Irwin added, “Whether you’re a garage looking to upskill employees, a recent graduate learning new skills, or an industry professional refreshing your knowledge, the Textar Virtual Academy is an excellent tool to invest in professional development.”
Proven Expertise Backed by History
With over 80 years of premium OE brake friction experience, Textar has a proven record in education and training. The Virtual Academy builds on the company’s tradition of delivering high-quality technical support, now accessible to a global audience.
Launch Details
The “Best in Braking” campaign runs from January 20 to March 15, 2025. After this period, the platform will be available to all users for a fee. Participants can sign up via dedicated country-specific links and begin their journey to mastering advanced brake technologies.
To explore the platform, visit: Textar Virtual Academy.
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