Brembo: Interview with Stéphane Rolland

Stéphane Rolland, the President and CEO of Brembo North America, recently talked about the company’s focus and initiatives in the automotive industry. During this conversation, he highlights some of the challenges faced by the industry, such as sustainability and increasing safety demands.

Rolland shares details on Sensify, Brembo’s next evolution in braking systems, which combines total safety and driving pleasure. He also discusses Brembo Beyond, a specialized braking package for electric vehicles.

Brembo’s Inspiration Lab in Silicon Valley and the company’s future outlook and strategy are covered during this episode as well.

Takeaways

  • Brembo is a world leader in the design and production of braking systems for various vehicles.
  • The automotive industry is facing challenges related to sustainability and increasing safety demands.
  • Sensify is Brembo’s next evolution in braking systems, offering total safety and driving pleasure.
  • Brembo Beyond is a specialized braking package designed for electric vehicles.
  • The Brembo Inspiration Lab in Silicon Valley focuses on testing and pushing the boundaries of new digital and AI technologies.
  • Brembo aims to evolve into a respected global, digital, software, and mechatronics company while maintaining its reputation in motorsports.

About Brembo

Brembo leads the world in the design and production of high-performance braking systems and components for top-flight manufacturers of cars, motorbikes, and commercial vehicles.

Founded in 1961 in Italy, Brembo has a long-standing reputation for providing innovative solutions for OEMs and aftermarket. Brembo also competes in the most challenging motorsport championships in the world and has won over 600 titles.

Guided by its strategic vision – “Turning Energy into Inspiration” – Brembo’s ambition is to help shape the future of mobility through cutting-edge, digital, and sustainable solutions.

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Brian Hagman
Brian Hagman

Brian Hagman is founder of Hagman Media, with platforms including The BRAKE Report, The EV Report, and Self Drive News. Brian is also President of Hagman Search, a specialized recruiting firm supporting organizations in the Braking, eMobility, and Automated Driving segments.