Honda to Show Safety Tech at ITS Congress

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Source: Honda Motor Co. announcement

TORRANCE, Calif. — Honda Motor Co., Ltd. will showcase its latest initiatives to realize carbon neutrality, as well as developments in next-generation driver assist technology, information-communication and control technologies, at the Intelligent Transportation Systems (ITS) World Congress 2022 in Los Angeles, California, September 18-22.

The ITS World Congress is an international conference where participants present and discuss achievements made in the research, development and practical application of ITS technologies for resolving various traffic / transport-related challenges.

Initiatives to cut traffic collision fatalities in half by 2030

Honda SENSING 360 (advanced driver-assistance systemsADAS)

Featuring omnidirectional sensing which removes blind spots around the vehicle, Honda SENSING 360 contributes to the avoidance of collisions with other vehicles and pedestrians as well as a reduction of the driving burden. The knowledge and know-how amassed through the research and development of Level 3 automated driving technologies have been utilized in the development of Honda SENSING 360.

Honda Drive Data Service

Utilizing driving / vehicle behavior data and location information, the system analyzes and evaluates the traffic environment including locations where brakes are used frequently. Honda Drive Data Service is designed to reduce the risk of traffic collisions by identifying potentially dangerous spots on the road which may cause traffic collisions and enabling the user to improve the traffic infrastructure.

Road Hazard Condition Monitoring System

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Honda is piloting a prototype, in-vehicle system that uses ADAS (advanced driver-assistance system) cameras to detect hazardous road conditions such as potholes and construction zones, and provides relevant alerts to drivers and motorcyclists in the vicinity. The system is designed to enhance the safety of everyone sharing the road by calling attention to potential road hazards before vehicles pass through the area.

To view the entire announcement, click HERE.

Mike Geylin
Mike Geylin

Mike Geylin is the Editor-in-Chief at Hagman Media. Geylin has been in automotive communications for five decades working in all aspects of the industry from OEM to supplier to motorsports as well as reporting for both newspapers and magazines on the industry.