Saturday, January 25

ASK Automotive Joins NUCAP as an NRS Licensee

ASK Automotive Pvt. Ltd. of New Delhi, India has completed an NRS™ manufacturing license agreement with NUCAP Industries, becoming the latest friction manufacturing company to completely integrate NRS™ into its line of brake pad products. As part of its license agreement, ASK will now be able to manufacture NRS™-applied motorcycle and scooter brake pads in India, as well as having the option to apply NRS™ to its entire range of pass car and commercial vehicle products.

“ASK has always been passionate about adding the newest best-of-breed technologies to its process and products, and NRS™ is a great technology t for ASK’s growing friction programs,” stated Mr. K.S. Rathee, Chairman and Managing Director of ASK Automotive. “NRS™ mechanical attachment provides obvious benets in the on-vehicle performance of our brake products, improving overall product safety and value.”

“We also recognize the improvements that NRS™ brings to our manufacturing process,” added Mr. Aman Rathee, Director, ASK Automotive. “That capability makes NRS™ critical to our overall business goals.”

“We are excited to add ASK Automotive as an NRS™ licensed partner, especially with their strong domestic O.E. and Aftermarket presence, as well as their focus on global growth,” said Mr. Montu Khokhar, CEO of NUCAP Industries. “We’re seeing a surge in licensing of our NRS™ technology and we couldn’t be happier. Broader global implementation of NRS™ is helping to provide more consumers with a safer product, and providing peace of mind to the manufacturers.”

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The Brake Report

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